Strava has long had the ability for you to add photos to your activities to provide a much more engaging account of your day for your friends as well as for you. On the mobile apps the “Highlight Photo” is shown in place of the map in the activity feeds making your ride/run stand out from the list. Previously the process of getting a VeloViewer 3D or 2D profile picture onto your activity was fairly laborious but now you can click a button and it will magically appear.